techCert › AI Marketing Specialist › Content Production

Repurposing across channels

Lesson 5 of 8 · 20 min · part of the AI Marketing Specialist certification

One strong piece of content — a report, webinar or long article — can feed a month of channels. AI is very good at this transformation, if you tell it the constraints of each channel. Copy-pasting the same text everywhere performs badly and can look spammy.

Interactive exercise: Match the channel to what works there

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